September 27-28, 2023
Irving, TX (Dallas)

Why Exhibit

Be part of the only national trade expo dedicated to connecting food & beverage suppliers with retailers and foodservice establishments that provide a Hispanic experience.

Why Participate?

Network with the most influential food & beverage buyers in the nation who curate products, services, equipment and technology for their restaurants and stores while celebrating the vibrant Latin community, culture, and cuisine.

Showcase your products or services to the Latin F&B industry, one of the fastest growing cuisines and strongest buyer demographics in the US.

Network with restaurateurs, retailers, and grocers that need to source products and services like yours.

Highlight your brand’s personality with unique activations like tastings, service demonstrations, competitions, or social events.

Learn new trends, business strategies and best practices at Cocina Sabrosa’s curated education program.

Who Attends?

Cocina Sabrosa brings together decision makers across the food & beverage industry, from retail to foodservice. Be part of the only national trade expo dedicated to buyers looking for products and services that provide a Hispanic experience.

Sample Attendee Titles


VP / Director of Product

Development & Innovation

VP / Director of Product Sourcing

Food Buyer

Category Director

Food & Beverage Director


Attending Company Types

Grocery Stores

Convenience Stores

Food Trucks / Ghost Kitchens

Packaged Goods Manufacturers

Beverage Manufacturers

Distributors & Wholesalers

Restaurants & Bars

2023 Registered Attendees

Attendees are coming from all over the country, including companies like:

  • 7-Eleven
  • Circle K
  • Core-Mark
  • Doubletree by Hilton
  • DPI Specialty Foods
  • El Guero Fresh Market
  • El Toro Mexican Restaurants
  • Everyday International LLC
  • JOEY Restaurant Group
  • Gaylord Hotels
  • Grocers Supply
  • H-E-B
  • HomeGoods
  • La Michoacana Group
  • Lehigh Food Sales, Inc.
  • Little Caesars
  • Luby’s Culinary Services
  • Mabel’s Foods
  • Megamex Foods
  • Pablo’s Mexican Kitchen
  • Panna Group
  • RaceTrac
  • Reinhart Foodservice
  • Resilient Freight Solutions
  • Save a Lot
  • Shamrock Foods
  • Silver Spur Resort
  • Spicemart, Inc.
  • The Latin Bite
  • United Supermarkets
  • Woodland Foods
  • And many more!
People networking

Sponsorship & Advertising

Request a media kit to learn how you can reach even more decision makers at Cocina Sabrosa and throughout the year.

Interested in Exhibiting or Sponsoring

at Cocina Sabrosa?