August 21-22, 2024

Irving, Texas (Dallas)

About Cocina Sabrosa

Cocina Sabrosa Food & Beverage Trade Expo
August 21-22, 2024 in Irving, TX (Dallas)

Where Business Meets Culture

Latino culture is an essential part of American culture. From its influence in sports, music, and food, Latinos are significant contributors to the United States’ financial system. In fact, the purchasing power of Latinos has increased by 87% in the past decade, compared with 51% among non-Hispanics.

This influence is only expected to grow, and the industry’s leaders need a dependable resource where they can exchange products, inspiration, and key market trends.

Enter Cocina Sabrosa Food & Beverage Trade Expo: the ultimate meeting place for the entire Hispanic food & beverage ecosystem. From businesses that currently serve the thriving Latin population to those that want to increase their reach, professionals across the nation will find the products, services, and ideas they need to operate and scale their businesses efficiently and prosperously.

It’s more than a trade show – it’s a community where grocers, manufacturers, equipment companies, restaurants, distributors, investors, and thought leaders gather to learn, network, and conduct business.

Cocina Sabrosa exhibitor

Our Mission

Our goal is to grow and elevate the Latin Food and Beverage industry, its professionals, and the community at large. We’re passionate about celebrating and honoring the origins of Latin America’s people and, of course, the delicious cuisine they bring to the table.

Who Attends?

Cocina Sabrosa brings together decision makers across the food & beverage industry, from retail to foodservice. Be part of the only national trade expo dedicated to buyers looking for products and services that provide a Hispanic experience.

Sample Attendee Titles

Owner

VP / Director of Product

Development & Innovation

VP / Director of Product Sourcing

Food Buyer

Category Director

Food & Beverage Director

Chef

Attending Company Types

Grocery Stores

Convenience Stores

Food Trucks / Ghost Kitchens

Packaged Goods Manufacturers

Beverage Manufacturers

Distributors & Wholesalers

Restaurants & Bars

Past Attendees Include:

  • 7-Eleven
  • Amazon
  • American Airlines
  • Circle K
  • Costco Wholesale
  • C&S Wholesale Grocers
  • Fairmont Hotels & Resorts
  • Fiesta Mart
  • Food Giant
  • El Rio Grande Latin Market
  • Gaylord Hotels
  • Grocers Supply
  • H-E-B
  • Houchens Food Group
  • Hilton
  • IGA
  • IWC Food Service
  • JOEY Restaurant Group
  • La Michoacana Group
  • Megamex Foods
  • Pablo’s Mexican Kitchen
  • Reinhart Foodservice
  • QuikTrip
  • Save a Lot
  • Shamrock Foods
  • Spicemart, Inc.
  • United Supermarkets
  • And many more!
Attendees at Cocina Sabrosa

Who Exhibits?

If you want to connect with the most influential buyers in the nation and supply any of the following products or services, then Cocina Sabrosa Food & Beverage Trade Expo is for you!

FOOD

TECHNOLOGY

SMALL WARES

UNIFORMS

TRANSPORTATION

FOOD TRUCK

TABLEWARES

INTERNATIONAL

OUTDOOR/ PATIO

BEVERAGE

BUSINESS

KITCHEN EQUIPMENT

RESTAURANT FURNISHINGS AND DECOR

Education & Special Events

Special events at Cocina Sabrosa

Experience the best of Latin culture and business at Cocina Sabrosa. In addition to making the professional connections you need to delight your customers and increase market share, you’ll experience education featuring the brightest minds in the business as well as music, demonstrations, tastings, and more.

FOUNDING SPONSORS

Contigo Web Logo
Performance Foodservice Logo Centered
Juntos Crecemos web
GOYA logo

OFFICAL MEDIA PARTNER

Abasto logo

INDUSTRY SUPPORTER

DFW CPG

STRATEGIC MEDIA PARTNER

Food Institute Logo

INDUSTRY SUPPORTER

HRA

INDUSTRY SUPPORTER

Irving Hispanic Chamber Logo

INDUSTRY SUPPORTER

Texas Restaurant Association
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